This is the first article in a series I was commissioned to write for an Australian trade magazine called Jewellers Trade. It appeared in the Read More ...
This is an article I was commissioned to write for the Australian trade magazine Jewellers Trade. For this article I was asked to interview several Read More ...
Do It Now Before It’s Too Late In order to compete in the modern marketplace, every business and not-for-profit including traditional “brick and mortar” operations, Read More ...
When two engineering students from the Rensselar Polytechnic Institute came up with the idea to use mushrooms and discarded agricultural byproducts to create a green Read More ...
Habitat for Humanity’s ReStore retail locations save consumers money and help preserve the environment. By thinking cost-effectively, the organization has also found a way to Read More ...
The squeeze page is an internet marketing staple used by affiliate marketers, MLM users, service providers, and individual entrepreneurs in order to build mailing lists Read More ...
As Maine’s economy gradually catches up to the world’s by swaying away from traditional production-focused industries such as commercial fishing and timber harvesting toward high tech research and service related industries, are all of those extra hours really worth it?
If you’re looking for a little danger with your dinner or fear with your food, it may be worth your time to visit one of these quirky joints yourself.
Japan has long been regarded as the world leader in forward-thinking technology and robotics. Some of the ideas to come out of the Land Read More ...
This is another one of my posts inspired by Dave Addey’s book Content Management Systems “The thing I love the most about good content managements Read More ...
What Do Writers Have to Do With Pricing? I’m one of the few sales letter writers who think the writer should at least have some Read More ...
Writing High Converting Squeeze Pages Isn’t Hard When You Have a Method The biggest mistake people make when trying to create a compelling squeeze page is not selling the prospect before they get to the squeeze page. 80% or more of the actual sale should have already been accomplished by your previous contact with the prospect (via email marketing or other content on your web page). When tyhey come to Read More ...
Don’t Miss Marketing Opportunities Hopefully, if you’re a small business owner you have business cards and carry them with you where ever you go. If you don’t have cards yet, get some. They’re cheap, effective when used properly, and are still one of the easiest ways to keep your name in front of the people you are trying to reach. But don’t make the mistake that millions of business owners Read More ...
Technorati is a great blog directory that allows you to search by blog title or blog post. You can find blogs about anything and everything under the sun. It’s also a great tool to use to get found as thousands of users actively use the site everyday. That said, I’m going to demonstrate a little marketing magic for you right now. I just signed up for a Technocrait account and Read More ...
How to Tell if Your Social Game Getting In the Way of Business Networking groups are like rabbits: they multiply voraciously and can easily overwhelm a naturally productive ecosystem. It seems like there are networking groups for just about every subset of business out there including ones I bet you’ve never even heard about. Even in small cities (cities that most would consider rural) you can find multiple groups of Read More ...
How Great Free Content Establishes Trust, Builds Your Brand, and Sells Your Products and Services You might not think that some of the most important and influential marketing advice you’re going to hear is to give stuff away for free but doing just that may be the key to building your sales from “okay” to “spectacular.” I’ve talked a lot about the Internet revolution and how Inbound Marketing is the Read More ...
This Open Source CMS Could Revolutionize the Way Your Website Works Could switching to WordPress really pull in more traffic to your website, make your workday easier and more efficient, and boost your profits? Yes—and here’s why . . . Not All Content Managements Systems Are Equal Get Shareaholic
Your Headline: More Important Than Anything Else The headline is the first thing your prospect sees. It not only has to grab their fleeting attention, it has to give them a clear idea of what the rest of your text is going to be about. It has to be short and to the point, yet it has to be verbose enough to inspire interest. If your headline is weak, doesn’t Read More ...
Press Release Tips from PR Web’s Own Mario Bonilla A while back I had the opportunity to sit in on an interview between Pr Web’s own Mario Bonilla and expert affiliate marketer and trainer James Martell. It was an eye-opening experience because Mario explained certain dos and don’ts of press releases and told James how anyone can maximize the impact of their own release. Here are just a few tips Read More ...
