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	<title>Robert Palmer:  Freelance Writer &#187; content creation</title>
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	<description>On Target Every Time</description>
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		<title>A Sales Letter Writer&#8217;s Perspective on Pricing</title>
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		<pubDate>Wed, 23 Feb 2011 21:20:35 +0000</pubDate>
		<dc:creator>Robert Palmer</dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[pricing]]></category>
		<category><![CDATA[sales letters]]></category>
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		<description><![CDATA[What Do Writers Have to Do With Pricing? I’m one of the few sales letter writers who think the writer should at least have some input on the product’s final price. Maybe that makes me a bit weird. After all, shouldn’t the client have the final say? It is their product.  Not if they want<a class="rmore" href="http://therealrobertpalmer.com/blog/a-sales-letter-writers-perspective-on-pricing/">&#160;&#160; Read More ...</a>]]></description>
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		<title>The Benefit of Content Management Systems for Small Businesses</title>
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		<comments>http://therealrobertpalmer.com/blog/the-benefit-of-content-management-systems-for-small-businesses/#comments</comments>
		<pubDate>Sat, 05 Feb 2011 21:36:08 +0000</pubDate>
		<dc:creator>Robert Palmer</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[cms]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[content management systems]]></category>
		<category><![CDATA[Dave Addey]]></category>
		<category><![CDATA[wordpress]]></category>

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		<description><![CDATA[This is another one of my posts inspired by Dave Addey’s book Content Management Systems “The thing I love the most about good content managements systems is how they let more and more people publish to the Internet.” Say the authors. In effect, a Content Management System “begs you you add authors.” The cool thing<a class="rmore" href="http://therealrobertpalmer.com/blog/the-benefit-of-content-management-systems-for-small-businesses/">&#160;&#160; Read More ...</a>]]></description>
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		<title>Can Digging Through Bargain Bins for Business Advice Be a Good Idea?</title>
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		<pubDate>Sat, 08 Jan 2011 20:56:11 +0000</pubDate>
		<dc:creator>Robert Palmer</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[cms]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[website building]]></category>
		<category><![CDATA[workflow]]></category>

		<guid isPermaLink="false">http://therealrobertpalmer.com/blog/?p=297</guid>
		<description><![CDATA[Elbows-Deep in a Bargain Book Bin That’s where I found a great little book about information systems that opened my eyes as a web copywriter to a potential marketing “hook” for my services. Strange, I know. But you never know where you’re going to find a nugget of knowledge that will allow you to take<a class="rmore" href="http://therealrobertpalmer.com/blog/can-digging-through-bargain-bins-for-business-advice-be-a-good-idea/">&#160;&#160; Read More ...</a>]]></description>
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		<title>5 Tips for Writing Killer Press Releases</title>
		<link>http://therealrobertpalmer.com/blog/5-tips-for-writing-killer-press-releases/</link>
		<comments>http://therealrobertpalmer.com/blog/5-tips-for-writing-killer-press-releases/#comments</comments>
		<pubDate>Wed, 15 Dec 2010 16:20:41 +0000</pubDate>
		<dc:creator>Robert Palmer</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[free press]]></category>
		<category><![CDATA[marketing tips]]></category>
		<category><![CDATA[press release]]></category>
		<category><![CDATA[press release format]]></category>
		<category><![CDATA[press release writing]]></category>

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		<description><![CDATA[Thinking about writing your own press release? Don’t! Not until you read this. I get a lot of requests for press releases as a freelance copywriter. I also get a lot of requests to rewrite press releases that clients have either written themselves or paid another writer too much to write. It seems that everybody<a class="rmore" href="http://therealrobertpalmer.com/blog/5-tips-for-writing-killer-press-releases/">&#160;&#160; Read More ...</a>]]></description>
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