This is the first article in a series I was commissioned to write for an Australian trade magazine called Jewellers Trade. It appeared in the February 2012 edition of the magazine which is circulated all over Australia and New Zealand. For this article, I was asked to come up with some unique marketing tips that jewelery shop owners could use during the holiday season to boost their marketing and make Read More ...
How Investing Time Instead of Money Can Make Your Profits Skyrocket I recently read Inbound Marketing: Get Found Using Google, Social Media, and Blogsby Brian Halligan and Dharmesh Shah. It’s a fast-paced read and contains some really important kernels of information about how marketing has changed in just the past few years. The authors affirm that traditional “interruption” marketing is dead and in order to compete in the business world Read More ...
The squeeze page is an internet marketing staple used by affiliate marketers, MLM users, service providers, and individual entrepreneurs in order to build mailing lists fast. It’s generally promoted as the best way to do this but with web inhabitants becoming much savvier are traditional squeeze pages outdated? The answer is most definitely yes. Most squeeze pages suffer from poor design, poor layout, repetitive themes, and very few of them Read More ...
